the assignment: create 6 different dishes for the press launch on september 4, 2012, of senseo sarista, a brand new way of making, drinking and experiencing coffee. the 6 dishes had to match the various blends of senseo sarista: mellow flow, bright zing, pure explosion, bold burst, rich reveal and a blend free from caffeine but with a bite.
some years ago, douwe egberts and philips changed the world of coffee making with senseo, a kind of i-pad but for coffee.
this successful collaboration presented again a very new and contemporary concept of making coffee : senseo sarista, and a coffee experience which is all about fresh whole bean coffee and individual taste.
senseo sarista is a whole bean coffee, 6 flavours in separate funnels and a matching coffee maker device which needs no explanation.
a pleasant side effect: we could a little earlier than the rest of the world enjoy and experience the new flavours of senseo sarista.