sept 2013 – under armour in 5 gerechten
our kick-off commission after our summer break 2013: the creation of a brand focused dinner experience for the international marketing team of under armour, an american sportswear company.
this brand in 5 keywords:
- performance,
- focus,
- underdog,
- impact,
- and active.
we have created multi layered interpretations of each key word/value, and we started -as all sporters do- with a warming up.
the above image reflects a free interpretation by marjolein of the dish focus.